La Torre Consulting

Empowering founders & early-stage startups with actionable go-to-market strategies

Sara La Torre wearing a hat standing with her arms crossed

“Aloha, I’m Sara”

I’m a systems engineer,
entrepreneur, and sales leader.

I empower entrepreneurs to engineer systems that transform their vision into revenue.

I spent a decade in high-growth tech sales, working with the best and the brightest.

I’ll teach you what they taught me.

My last decade,
by the numbers

$80M+

revenue closed

#1 seller

2017-2023

90%

customer retention

$2M

avg contract

100%+

quota attainment

50+

people recruited

Why me?

I believe collaboration and generosity lead to the biggest wins.
— Sara La Torre

There’s a lot to do in the early days.

I’m a workplace athlete. I can get tactical or advise on the big picture.

Think of me as your go-to-market swiss army knife—ready to handle multiple tasks with precision and purpose.

I don’t jump to conclusions, I listen.

I won’t tell you, I’ll show you.

How I Help

    • CXO-level strategy & execution

    • Touch points with customers, board members, VCs, and partners

    • External events or speaking engagements.

    • Advise & support leaders across the organization

    • Tactical work on specific projects to improve existing systems

    • 1:1 coaching for individuals

    • Deal strategy sessions

    • Team workshops

Options to support you,
in big & small ways

Fractional Head of Sales

First sales or business development hire

GTM strategy & advisory

Buyer process & sales playbook development

Competitive analysis & market research

Partner program design & best practice

What it’s like to work with me

  • "Sara is in the top 1% of all employees I've ever worked with. There is something magical about Sara."

    Wayne Crosby, Y Combinator, Co-Founder of Humu & Zenter (Google Slides)

  • "Sara is a highly motivated person and gets the job done."

    Albert Tang, Solutions Architect, Cisco

  • "Sara's ability to grasp technical concepts and explain them to anyone, regardless of their technical aptitude, is part of what makes her sensational."

    Bryan Hobbs, Immersive Experiences Director, Microsoft

  • "Sara balances optimism and light with determined sales and focus."

    Leah Wilson, General Counsel

  • "Sara's ability to be on the same page as her customer, so they feel like she is solving together with them, was critical to the team's success."

    John Gingrich, Managing Director, Accenture

  • "I love working with Sara. She doesn’t just sell our product; she cultivates meaningful relationships by inspiring others, and it shows whenever we have a launch with one of her customers."

    Dr. Stefanie Tignor, VP Data Science, Humu

  • "Sara's insights about our customers are super valuable to me. I love the way she thinks about our product and future direction."

    Marieke McCloskey, Head of UX, Humu

My story

What do you want to be
when you grow up?

I’ve always just wanted to be me.

As an entrepreneur, I can be.

I was born and raised in Honolulu on O’ahu, Hawai’i. I spent my childhood playing soccer, paddling outrigger canoe, and dancing hula.

I started my career as a Systems Engineer at Cisco, a fortune 100 company that taught me how a $15B global business operates. I learned what it takes to earn the business of enterprise and public sector customers.

I went on to build and scale startups from pre-seed to series C in the SaaS, agri-tech, and food industries (with some being acquired). I learned to be even more resourceful, creative, and to execute with limited time and resources.

These experiences taught me how to build strong workplace cultures, deeply empathize with customer needs, and turn passion and problems into revenue.

Let’s get started.